Vodafone – A Tele History

This is the 14th article on the history of companies.

Telecel launched its business on 18 October 1992, available instantly to a public mobile communications service covering GSM and fully operational at the time, 57% of the territory and 83% of the national population. With the entry into operation of its mobile network, exactly one year after obtaining the license, it was established a world record as the fastest installation of a GSM network. In its provision of services, was the first Portuguese operator to explore the features of the Cell Broadcast.

In 2000, the Group bought Vodafone Telecel What made you change to the name Telecel Vodafone in January 2001 and finally Vodafone on 22 October of that year, but left a list of services that had the old carrier. From that date until mid-2007, used the slogan “How are you?” used worldwide, representing the presence of the multinational in Portugal and trying establish a close relationship with customers.

Began operating the 3G network on 12 February 2004 and June 2005, the network has served 72% of its population by more than 1,400 base stations covering 120 cities in mainland Portugal and the Autonomous Regions.

Vodafone provides roaming tariffs in highly accessible, clear and predictable, in which voice calls abroad in Vodafone networks and affiliate members, are the same price of calls in Portugal, plus a fixed fee per call. Its international calls (Portugal-International) are the cheapest on the market with lower prices for week-ends and holidays.

Vodafone was the second network operator to launch HSDPA and better known as 3.5 G (3. Generation and a half), the latter reaching speeds up to 7.2 Mbps in some areas of the country (Lisbon, Porto and Faro).

In June 2009, Vodafone announced the launch of new mobile broadband speed: 21.6 Mbps. The speed is limited to Lisbon and surrounding areas, and the Port, while the rest of the country speeds ranging between 1.8 Mbps and 7.2 Mbps.

On July 17, 2009, Vodafone has the public television service by the IPTV platform, Vodafone Casa TV, with about 100 channels and various interactive services.

The headquarters of Vodafone Portugal is located in the Parque das Nações, Lisbon.

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